PRINCIPLES OF MARKETING

KAPOOR, NEERU

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ADVERTISING : PLANNING AND IMPLEMENTATION

SHARMA, SANGEETA , SINGH, RAGHUVIR

Print Book ISBN : 9788195161171
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LOGISTICS AND SUPPLY CHAIN MANAGEMENT

AILAWADI, SATISH C., SINGH, P. RAKESH

Print Book ISBN : 9788194800286
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APPLIED MARKETING ANALYTICS USING SPSS : MODELER, STATISTICS AND AMOS GRAPHICS

GIRI, ARUNANGSHU, PAUL, PRADIP

Print Book ISBN : 9789390544172
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RETAIL MANAGEMENT : TEXT & CASES

GIRI, ARUNANGSHU, PAUL, PRADIP, CHATTERJEE, SATAKSHI

Print Book ISBN : 9789390544226
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DIGITAL MARKETING

MATHUR, VIBHA , ARORA, SALONI

Print Book ISBN : 9788194800279
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PRODUCT POLICY AND BRAND MANAGEMENT : TEXT AND CASES

CHITALE, AVINASH K. , GUPTA, RAVI

Print Book ISBN : 9789389347500
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Edition: Fourth Edition
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EFFECTIVE PUBLIC RELATIONS AND MEDIA STRATEGY

REDDI, C.V. NARASIMHA

Print Book ISBN : 9789388028899
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STRATEGIC MARKETING : MAKING DECISIONS FOR STRATEGIC ADVANTAGE

SAHAF, MUSADIQ A.

Print Book ISBN : 9789388028714
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CASE STUDIES IN MARKETING: THE INDIAN CONTEXT

SRINIVASAN, R.

Print Book ISBN : 9789387472310
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Edition: SEVENTH EDITION
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