Description:

Modern businesses are placed in a complex and intricate environment. The constraints imposed and the opportunities provided by the nature of the economic, political, legal, social, and demographic factors have a profound impact on the business. Management is a process by which managers continuously reinvent themselves to meet the organizational goals and global competition.

A good manager must also possess a sound understanding of human behaviour to develop the most important managerial skill of empathy.

This book is a first-level introduction to the field of management enabling students to understand what managers do, what skills are needed by managers, what their basic functions are, and in a nutshell what management is all about. The book elaborately describes the five functions of a manager