BEHAVIOURAL FINANCE by SULPHEY, M. M.

BEHAVIOURAL FINANCE

BEHAVIOURAL FINANCE
SULPHEY, M. M.
Pages: 208
Binding: Paper Back
ISBN: 978-81-203-5028-1
Pages: 208
Binding: Paper Back
Price: R 195.00
NOW! Available in: R 156.00
About The Book


Description:
This comprehensive, lucidly written text is an ideal introduction to behavioural finance. The book caters to the needs of both undergraduate and postgraduate management courses. It covers almost all important topics of behavioural finance prescribed in the syllabi of various universities across India, including Neurofinance and Forensic Accounting, which have rare occurrence in other books but are important from future perspective. There is a dearth of literature in behavioural finance, and if available, then the books are of large volumes, written by foreign authors citing examples and case studies from the countries other than India. Hence, the present book aims at providing information in global scenario, particularly Indian cases.

A number of case studies and box items make this text interesting and informative. Review questions given at the end of each chapter help  students in assessing their knowledge after having learned the concepts. Overall, the book will help readers in gaining adequate knowledge of the subject.


Contents:
Preface

Chapter 1       Standard Finance

Chapter 2       Behaviour and Decision Making

Chapter 3       Evolution of Behavioural Finance

Chapter 4       Financial Market Anomalies

Chapter 5       Theories of Behavioural Finance

Chapter 6       Market Bubbles

Chapter 7       Neurofinance

Chapter 8       Forensic Accounting

Chapter 9       Behavioural Corporate Finance

Chapter 10     The Way Forward

Index

Author Details


Author Name  SULPHEY, M. M.  
About Author  M.M. SULPHEY, LLB, MCom, MBA, PhD, Professor and Head, HR Domain, TKM Institute of Management, Kollam (Kerala) has more than 10 years of teaching experience and 20 years of professional experience. His areas of interest include Business Law, Human Resource Management, Environment Management, etc. He is associated with a number of professional and academic bodies and is a member of National Executive, Indian Society of Training and Development, New Delhi. In addition to publishing a number of research papers in reputed journals, he has also authored books titled Introduction to Environment Management, 2nd ed. and Laws for Business, 3rd ed., published by PHI Learning.

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