Quick Win Digital Marketing is aimed at marketers, entrepreneurs and business managers who want to understand and use digital marketing. The book is designed in five sections so that the readers can dip in and out seeking answers to questions as they arise:

Digital Essentials : An introduction to digital marketing techniques and tools (Twitter, Facebook, Linkedin etc. and how they can be used).

Branding Online : A critical topic for businesses of all sizes.

Managing, Measuring and Making Money Online : Where it all comes together.

All questions and answers are also cross-referenced over the following topics :

Blogs/microblogs
Social media
Email
Surveys
Mobile
Web
Photo/audio/video